Innovation Pride

          Why Innovation? Innovation is considered a critical component of business productivity, competitive survival, and growth. Innovation affects:

          • Customer satisfaction
          • Employee satisfaction
          • Increased productivity
          • Overall revenue growth
          • Revenue growth from new products and services
          • E/P margins

          In other words, it affects the very “health and wellness and productivity” of your company.

          A few people wrote asking for the definition of Innovation. Here’s one definition referenced from West in 1990: “The intentional introduction and application within a role, group, or organization, of ideas, processes, products or procedures, new to the relevant unit of adoption, designed to significantly benefit the individual, the group, or wider society.” Well, that’s sort of stuffy.

          Said simply – Innovation is something new: a product, service, process, business model, or combination thereof that can be commercialized because it solves the problem for the customer.

          Anyone who has met me knows I always bring the conversation around to one essential point: Innovation. So share your thoughts on this question:

          Q: If you look at the past 3 – 5 years, what Innovations are you most proud of?


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