Why Innovation? Innovation is considered a critical component of business productivity, competitive survival, and growth. Innovation affects:
In other words, it affects the very “health and wellness and productivity” of your company.
A few people wrote asking for the definition of Innovation. Here’s one definition referenced from West in 1990: “The intentional introduction and application within a role, group, or organization, of ideas, processes, products or procedures, new to the relevant unit of adoption, designed to significantly benefit the individual, the group, or wider society.” Well, that’s sort of stuffy.
Said simply – Innovation is something new: a product, service, process, business model, or combination thereof that can be commercialized because it solves the problem for the customer.
Anyone who has met me knows I always bring the conversation around to one essential point: Innovation. So share your thoughts on this question:
Q: If you look at the past 3 – 5 years, what Innovations are you most proud of?